Active Engagement | Beyond the “Like Button”

“In a world where news and information now streams past everyone in an endless torrent, journalism excels when we help people to stop the stream, even for a moment, to consider how they might use our information in their lives. And when the only option we give them is a “like” or “share” button at the end of a story, we fail them.” – Michael Skoler, VP Interactive Media, Public Radio International